• Internet Marketing Plan
• Traffic Generation

Online Experiences

online strategy
Your Web site is a funnel. Generally speaking the more users that enter at the top of the funnel, the more users reach the bottom of the funnel creating conversions. ALIGMA offers a variety of solutions designed to generate qualified traffic to your site and deliver the return on the investment you’ve made in creating an online experience.

Success in terms of online traffic is the result out of a platform of different activities and positive circumstances for the users in same time.

Online Experiences
In a few short years, Internet technologies have managed to completely redefine the business landscape. The Internet has replaced or augmented almost every interaction an individual has with a company, from gathering product information and making a purchase decision, to deciding to make an investment or to take a job with a company. In many ways a company's online presence is defining brand perception and stakeholder experience.

eWareness
Until recently, dissemination of information was controlled largely by mass media. Savvy companies were able to control newspapers, radio and television with the right combination of public relations and marketing.
Times have changed dramatically. The advent of the Internet has fundamentally transformed the way in which information is created, distributed and consumed. The costs of publishing have fallen to zero, allowing anyone with a computer and an Internet connection to freely communicate with the world with a few clicks of a mouse. From industry niche Web sites to personal blogs, the balance of power has shifted from mass media to the masses. Bloggers, podcasters and end users control the future of your brand.

Conversion
When it comes to Interactive Solutions it's all about conversion. Conversion can be anything from the comprehension of information to the sale of a product and everything in between. At ALIGMA we continually strive to increase the conversion of the solutions we deploy for our client partners. We do so by applying a variety of methodologies and technologies that allow us to make measurable improvements to conversion while enhancing the customer experience. 

Loyalty
Many companies recognize that acquiring the most expensive stakeholder is the one who they haven’t yet met, and the most valuable stakeholder is the one who they have interacted with in the past. Yet, marketers invest millions in acquiring new stakeholders and exponentially less maintaining their existing relationships.

ALIGMA assists our clients in developing loyalty programs designed to grow existing relationships and foster a positive experience for the stakeholder. Through communication, interaction and incentives our team can help you to increase the lifetime value of customers, media contacts, vendors and employees.